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Breaking The Standard; A look at the new hotel

Monday 28 February 2022

 double-standard-restaurant-london  isla-terrace-the-standard-hotel-london

At Venue Search London we LOVE to get out and about and explore whenever we possibly can - it inspires us to see what’s going on in this incredible capital of ours. We're very lucky that we get to see lots of new spaces on a weekly basis and it's the most amazing way to research...

Last week we had the pleasure of visiting The Standard, London which did not disappoint! 

Housed in the former Camden Town Hall Annex in London’s thriving King’s Cross neighbourhood, the 1974 Brutalist building has been meticulously restored and sets the perfect stage for The Standard’s first hotel outside America. The Standard London has 266 rooms over 11 categories, ranging from their snug Cosy Core rooms to terraced Suites with outdoor bathtubs overlooking the dramatic St Pancras.

More than just a hotel, The Standard London offers a variety of venues to suit any need. From intimate cocktails for up to 80 guests in the 8th floor Townhouse, to theatre style meetings, panel discussions or brand events for up to 40 in Townhouse 9.  There are also 3 stunning restaurant outlets offering a variety of cuisines.

Double Standard Bar and Terrace – mix between a pub and American Diner, best-known for its famous burgers, variety of draught beers and Aperol Spritz Slushies, the space can be exclusively hired for cocktail parties up to 150 guests

Isla – Seasonal driven, coastal inspired menu with private Isla Terrace, perfect for private dinners and receptions up to 50 guests.

Decimo – Spanish-Mexican cuisine restaurant on the 10th floor, only accessible by their red pill lift! Showcases live fire cooking and 360-degree views of London. Their private dining room can accommodate 38 seated/50 standing or when hired exclusively they can host parties for up to 400.  

Sweeties Cocktail Bar – A brand new Sky-high cocktail bar which launched on 24th February where you delight your senses with natural mood-boosting cocktails, fuelled by feel-good Nootropics ingredients. We highly recommend the Frothy Boi – lacto-rhubarb, gin, raspberry, pink pepper and fermented amazake oats.

An ideal group program here would be in the region of 10-50 rooms given the size of their private event spaces. They can also do a great Run Of House inventory of up to 100-200 rooms per night for any room hire briefs.

Having weathered most the pandemic, the brand is set for a massive global expansion with the group set to open 10 stunning locations over the next five years including, Bangkok (2022), Ibiza,(2022), Melbourne (2023), Singapore (2023), Lisbon (2023), Brussels (2023), Dublin (2025) and Las Vegas (2025).

If you have an enquiry for The Standard or any other venue finding enquiries, give us a call on 020 7870 9305 or send an email to hello@venuesearchlondon.com

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